@dustinpitcher

Dustin Pitcher

I love great music, party a little too much, help out the kids of Kern County with Active 20-30 and work at The Marcom Group - a creative powerhouse.
         
 

The only burger joint that I know of that does NOT serve fries...

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Posted from my mobile phone (SMS)

This whole white ln. Construction is gettin old...

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Made some last minute plans to go see RuRu at the Crystal Palace, you should come!!!

While it's not exactly my preferred style of music this kid is the exception. You can listen to his music at:

http://www.myspace.com/rurumusic

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The skinny: Amazon buys retailer Zappos in a deal worth $807 million

When I say I LOVE Zappos it's because I mean it. They have killer policies, better customer service and they are consistently innovating the world of e Commerce.

Amazon maintains that Zappos will operate as a separate brand all together. I'm really hoping that the Zappos we know and love will continue to be a model example of how a retailer should operate.

According to MarketWatch:

Amazon said in a statement that under terms of the deal, it will buy all outstanding shares, warrants and options of Zappos in exchange for roughly 10 million Amazon shares with their value based on average closing prices in June and July. In addition, Amazon "will provide Zappos employees with $40 million in cash and restricted stock units," Amazon said. The Seattle-based Internet retailer said it expects the Zappos acquisition to close in the fall.
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I <3 iGoogle... Check mine out:


iGoogle makes my life so much simpler. What's yours look like?

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Video from my jailbroken iPhone 3g - meh....

Sent from iPhone Video Recorder

THE MARCOM GROUP PRESENTS:
DUSTIN PITCHER
INTERACTIVE MARKETING SPECIALIST
……………………………………………..
661.615.1150 office
661.589.0574 fax
661.932.2782 mobile
@dustinpitcher twitter
www.TheMarcomGroup.com
 
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Companies with the highest social media activity on average increased revenues by 18% in the last year.

Starbucks@shama shared this article with me regarding top companies using social media. Here are the meat and potatoes of the article (IMO), you can find the full article at http://tinyurl.com/nvsypd

"The new research from social media platform Wetpaint and digital consulting firm Altimeter Group found that companies with the highest levels of social media activity on average increased revenues by 18% in the last 12 months, while the least active saw sales drop 6% over that period.

Among the top 100 brands reviewed, Starbucks came out on top with a score of 127, followed by Dell (123), eBay (115), Google (105), and Microsoft (103). Companies were scored based on the level of interaction across 10 social media channels including blogs, Facebook, Twitter and wikis.

The study found that social media efforts tend to build on themselves. "There is an exponential growth in the depth of engagement as the brand extends itself into more and more channels," according to the report, titled www.engagementdb.com.

Companies that scored well generally had dedicated -- if small -- teams focused on social media initiatives. The most successful of these evangelized across the entire organization to gain broad-based support and cooperation. And instead of taking a traditional communications approach based on messaging and talking points, they embrace a conversational mode.

The report sorted companies according to four categories, with "mavens" being the most aggressive brands in social media and "wallflowers" sitting on the sidelines. In between are "butterflies" -- companies that are spread to thin across social properties, and "selectives" -- those that excel by focusing on just a few channels.

Among industries, media and technology companies tend to be "mavens" while financial, food and beverage, consumer products and apparel brands were on the other end of the spectrum -- "which is expected given that companies in these industries are just beginning to experiment with social media," the report states."

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w00t w00t!!! I can haz google voice now! Just got my invite...

I bet there was quite a few of them given out along with mine but it's saweeeet anyway! :b

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A few pics from the trip to Hollywood w/ @dynoma, @sneezlin and Hamilton Beach

Surprisingly enough, these are pretty much the only pics I took. I don't think I  posted to any of my social networks either. I suppose we were just too damn busy partyin!

         

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A nice gift from The Rotary Club of Bakersfield Twilight. And no, it's not a fan club for the movie! Lol

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